How to keep calm and carry on during the COVID-19 pandemic
We are living in anxious timesWe are living in unprecedented times. At least in terms of our access to social media and the 24 hour news cycle. It is very hard to stay away from the news even in the interests of keeping our anxiety at bay. Most...
The number one mistake you’re making with your website
Are you a celebrity? Or a cat? Because if you're not, then I'll bet you're making this mistake with your website. If you prefer your content as video, here is one I prepared earlier: If you prefer to read, keep going. The number one mistake...
How to fall in love with your email marketing
The importance of email marketingRemember when I ended up in Facebook jail? It really showed me how reliant I'd become on social media to communicate with my clients. I swore that I'd get better at my email marketing, but, I hate to say it, my emails to my...
What about the quiet achievers?
When we hear about women who have overcome adversity, the examples we are given are entrepreneurs who are making 6 figure incomes, authors of best selling books and speakers who draw audiences in their thousands. They are the visible faces of what women can achieve...
Are you afraid of being heard?
Do you stop yourself from expressing an opinion on social media? Have you ever had an idea for a blog post, but didn't write it because you thought it was too controversial? I know I have. And yet the entire premise for my business is helping women be seen and heard...
How to promote your business online without Facebook?
I have to admit that I've become very dependent on Facebook for all my online marketing. My work on SEO has fallen by the wayside, blog posts have been rare and I've done very little on my other social media channels. I convinced myself that I didn't need any of that,...
What I learnt during 36 hours in Facebook “jail”
I woke up on Friday morning to a message from Facebook, when I tried to login, that my account was showing signs of suspicious activity and that I had to upload a photo of my face to verify my identity. I did as I was told, but the next message made my blood run cold...
How to develop your own Facebook content strategy
A lot of clients come to me because they're concerned about "doing their business Facebook page wrong". After a little bit of conversation, it soon becomes clear that they're not really sure what this Facebook page is for and what it's meant to do. They often aren't...
3 steps to connecting with your inner self
This is a transcript of a presentation I gave recently at a local Ballarat event. I wanted to share it with you as it represents a new direction for my business and this site. Please note that it includes affiliate links. So, I was in this support group for women who...
Is your “woo woo” showing?
Have you come out as a "woo woo" believer? Do your friends and clients know that you practice "woo woo"? I have to admit that, personally, it's not something I disclose to too many people, mainly because it doesn't come up in conversation, but when it does, I do claim...
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