How to develop your own Facebook content strategy

A lot of clients come to me because they're concerned about "doing their business Facebook page wrong". After a little bit of conversation, it soon becomes clear that they're not really sure what this Facebook page is for and what it's meant to do. They often aren't...

There is no tougher job – When business meets baby

This is a guest post from my friend, Rachel Allan - marketing consultant, author and mum. Rachel has been balancing running her business, leading community groups and mothering her daughter, Sophie, for the last five and a half years - a feat I am in awe of. She has...

3 steps to connecting with your inner self

This is a transcript of a presentation I gave recently at a local Ballarat event. I wanted to share it with you as it represents a new direction for my business and this site. Please note that it includes affiliate links. So, I was in this support group for women who...

The horrible, awful P-word

This is a guest post by my friend and coach, Janette Dalgliesh, the Identity Shift Ninja. Janette created my Star Map for me, when we first began working together. I highly recommend this as a way of getting some clarity into who you really are. You know the one I...

Why connections are your lifeline and how to make them

Connection is one of my Core Desired Feelings. I didn't really understand this until I worked through Danielle LaPorte's "The Desire Map". But as soon as I did, I saw a common pattern in my life - the pain of not having friends, the exhilaration of having them, the...

Is your “woo woo” showing?

Have you come out as a "woo woo" believer? Do your friends and clients know that you practice "woo woo"? I have to admit that, personally, it's not something I disclose to too many people, mainly because it doesn't come up in conversation, but when it does, I do claim...

The day I realised I wasn’t a just copywriter

As much as I teach my clients about brainstorming blog topics and filling up their editorial calendar far in advance, for me, a lot of the time, blog posts come from a moment of inspiration. Such a moment came this morning when I saw the above challenge posted in a...

You are enough!

The question of "what is my message?" has been popping up again and again in my universe for the past several weeks. [Tweet "What is your message?"] At first, I had no idea. What message can there be in supporting women to get their online business off the ground? My...

It doesn’t have to be perfect. It just has to be YOU.

Do you agonise about every word in your website content? Are you determined to get it just right before you hit publish? There certainly are occasions when you want to get your copy perfect, such as when launching a major product or service and you have a whole...

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