Impact Teamwear

Dorothy K - Website Portfolio

Impact Teamwear is a Ballarat uniform shop, specialising in customised embroidery and screen printing. They needed a brand new website to showcase the large range of their products and services, as well as local SEO to get them on the first page of search engine results for their chosen keywords.

I used Divi to build their website utilising a combination of text and image modules to show a selection of their products in each key category. A hero image on their home page highlighted their overall target market.

Setting up Google Analytics and Google Search Console allowed me to track traffic and monitor search queries, leading to changes to on-page SEO with specific keywords in mind if they weren’t performing as expected. Over a two month period the website was showing up on the first page of Google for the desired keywords, customers were coming in through the door to purchase specific products they found on the website and there was an increase in telephone queries from the website.

Skills

Posted on

9 October 2019

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